Enterprises in financial services, healthcare, airlines, and telecommunications face a common challenge: customers want stronger security without friction at login, while engineering teams struggle with the effort required to build and maintain authentication workflows from scratch. Authsignal's drop-in authentication platform works alongside existing identity infrastructure, adding passkeys, biometrics, step-up authentication, and fraud controls without requiring a rebuild.

The challenge

Enterprises want passkeys, biometrics, and push approvals, but the engineering effort to hard-code those workflows from scratch is significant. Contact centers are still verifying callers with knowledge-based security questions, adding friction for customers and cost for the business. And across markets like Europe and Asia-Pacific, compliance requirements including PSD2 and emerging regional standards continue to tighten, with no fast path to meet them.

How it works

Authsignal runs across four AWS regions, including Sydney, Ireland, Oregon, and Canada, so customers can deploy where they need to satisfy data sovereignty requirements while keeping latency low. Amazon Cognito provides the identity foundation, which Authsignal extends with phishing-resistant methods including passkeys, biometrics, and push approvals, without requiring customers to replace what they already have in place. For contact centers, the platform integrates with Amazon Connect to verify callers before agents pick up, removing knowledge-based checks entirely. The underlying architecture is serverless: Amazon DynamoDB handles stateful authentication data across global tenants, and AWS Lambda powers event-driven functions that scale in near real time.

Results

Customers go live in weeks, not months. In some cases, deployment has taken as little as three weeks. Several enterprise customers report cutting identity program costs by around 30%, while contact center authentication time has dropped by 26 seconds per call. Authsignal now processes over 12 million authentication events every month across financial services, healthcare, aviation, and telecommunications.

One example is Hnry, a New Zealand-based financial services provider. When expanding into the UK, Hnry needed to meet PSD2 compliance requirements quickly. By deploying Authsignal, they launched push authentication with a full audit trail in time for market entry.

"With AWS providing global infrastructure and resilience, we can focus on helping organisations meet regional compliance requirements quickly and expand into new markets with confidence."
— Paul Bickley, VP of Revenue and Sales, Authsignal

About Authsignal

Authsignal adds sign-in flows, step-up authentication, fraud signals, and recovery to your existing identity infrastructure, across web, mobile, call centre, and beyond. It works alongside your existing IDP, not as a replacement, giving product and engineering teams the flexibility to orchestrate authentication across every customer touchpoint without rebuilding what's already in place. Recognised as a KuppingerCole Rising Star in CIAM and Passwordless Authentication.